The Air Jordan 4 is more than just a sneaker—it’s a cultural icon. First released in 1989, this Tinker Hatfield-designed silhouette became a favorite for athletes, collectors, and streetwear enthusiasts alike. Over the decades, the AJ4 has seen countless colorways, collaborations, and re-releases—but only a few have skyrocketed in resale value.
If you’re wondering which Air Jordan 4 colorway holds the highest resale price tag, this guide breaks it down for you—backed by market data, demand analysis, and sneakerhead insights.
Why Air Jordan 4s Have Strong Resale Potential
The Air Jordan 4 strikes the perfect balance between nostalgia and hype. It’s one of the most versatile Jordans, easily paired with streetwear fits, and often featured in high-profile collaborations. Limited releases, exclusivity, and celebrity endorsements play a huge role in how these shoes perform on resale platforms like StockX, GOAT, and Flight Club.
Factors That Affect AJ4 Resale Value
1. Rarity & Limited Releases
Colorways released in small quantities, such as collaborations or friends-and-family editions, usually command higher prices.
2. Collabs with Influencers & Designers
Collaborations with Travis Scott, Eminem, or Off-White tend to outperform general releases due to hype and exclusivity.
3. Age & Nostalgia
OG colorways or retro re-releases often fetch high prices because of their historical value and appeal to older collectors.
Top 5 Air Jordan 4 Colorways by Resale Value
1. Eminem x Carhartt x Air Jordan 4
Average Resale Price: ₹7,00,000+ ($8,000–$25,000)
This ultra-rare collaboration dropped in 2015 in partnership with Carhartt. Only 10 pairs were initially released via auction, with all proceeds going to charity. The all-black upper, chrome eyelets, and Eminem branding make it one of the most valuable Air Jordan 4s in history.
2. Travis Scott x Air Jordan 4 “Purple” (F&F)
Average Resale Price: ₹3,50,000+ ($4,000–$8,000)
Unlike the more common “Cactus Jack” colorway, this deep purple suede version was given exclusively to friends and family of Travis Scott. Its rarity, combined with La Flame’s global influence, makes it a true grail among sneaker collectors.
3. Air Jordan 4 Retro “Undefeated” Sample
Estimated Value: ₹5,00,000+ ($6,000–$12,000)
Originally created in 2005 as a friends-and-family release, the “Undefeated” AJ4 features military green uppers and premium detailing. Only 72 pairs exist. Despite never releasing to the public, it’s one of the most coveted AJ4s ever.
4. Off-White x Air Jordan 4 “Sail” (Women’s)
Average Resale Price: ₹1,00,000–₹1,80,000 ($1,500–$2,500)
Designed by the late Virgil Abloh, this women’s-exclusive colorway combines deconstructed aesthetics with creamy tones and translucent elements. It remains in high demand due to Virgil’s legacy and Off-White’s cult following.
5. Air Jordan 4 “Encore” by Eminem (2005)
Average Resale Price: ₹4,00,000+ ($5,000–$15,000)
Inspired by Eminem’s album “Encore,” this version features a rich blue upper and custom branding. Limited to just 50 pairs, the shoe’s extreme scarcity drives resale value through the roof.
Bonus: Most Profitable General Release AJ4s
If you’re not chasing grails, here are a few general release colorways that have still appreciated significantly:
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Air Jordan 4 “Black Cat” (2020 Retro) – Minimalist all-black design, resells at ₹40,000+ ($500+)
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Air Jordan 4 “Bred” (2019) – An OG favorite, often fetches ₹30,000–₹50,000 ($400–$600)
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Air Jordan 4 “Thunder” (2023) – Recent drop with strong resale performance
Final Thoughts: Which Air Jordan 4 Colorway Is King?
When it comes to resale value, nothing beats the Eminem x Carhartt x Air Jordan 4. With only 10 pairs released and celebrity backing, it’s more than a sneaker—it’s a collector’s masterpiece.
However, other colorways like the Travis Scott F&F Purple, Off-White “Sail”, and Undefeated Sample aren’t far behind in terms of value and demand. If you’re looking to invest, watch for limited drops, collaborations, and OG retros—these typically hold or increase their value over time.