Perfect Partners: Why Food Delivery Apps Help Ordering Platforms Thrive

Perfect Partners: Why Food Delivery Apps Help Ordering Platforms Thrive

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The food delivery market is growing rapidly. People are ordering food online more frequently than ever, as it offers them a high level of convenience. We, as a modern society, demand instant gratification. 

However, food delivery platforms do need to offer an effective mode of ordering food for customers. Websites are a good option, but they may not be as attractive or convenient as applications. 

Food delivery apps easily attract eyeballs as they have catchy names and can be downloaded on mobile phones for easy accessibility. 

There are plenty of food delivery apps in India that have received a huge number of downloads, like Zomato, Swiggy, UberEats, foodPanda, EatSure and newer ones like MagicPin, HathMe, etc. 

  1. Custom solution

Food delivery apps can be customised as per your requirements. Trying to add new feature idea or a concept on the app will attract customers and keep them hooked. These new features should be such that they are either entertaining to customers or in any way beneficial, like unique offers and discounts. 

  • Social media-friendly

Integrate social media features into your food delivery app so that your customers can share what they are having and see what their friends are having. 

  • Live location tracking

Your food delivery app should offer live order tracking to customers. This ensures transparency, as customers can track their orders in real-time and see if there are any issues, like traffic. 

  • Quick delivery

Most food delivery apps thrive on the quick delivery of food. Delayed delivery will have a negative impact on your restaurant or food delivery service. 

In order to tackle this, provide an estimated delivery time to customers as per the distance. Assigning the same delivery time to all food orders will lead to disappointments, as in some cases, distant orders will take longer to deliver. 

  • Target small markets

In the initial stages, target a small customer base and study their behaviour to gain a better grasp of what customers want. Receive feedback from customers and work towards improving your services. 

  • Stay updated with local demand and supply

Conduct research on your local customers to understand their requirements. Understanding your local market is key to a successful business. 

  • 24×7 Customer Support

There are some brilliant features of food delivery apps, one of which is the availability of customer support 24×7. Customers have the option to call or chat with customer support for their grievances. 

  • Convenience

Convenience is by far one of the biggest perks of food ordering apps. Getting cooked meals has never been easier, as now it can be done with just a few clicks. 

Food delivery apps enable you to have your favourite delicious dish delivered to your doorstep. 

In fact, even payments are extremely easy. The availability of multiple online payment options makes it absolutely convenient for customers to pay and order. 

  • Push Notifications

Push notifications help customers stay aware of ongoing offers and discounts while giving the food delivery platforms a chance to send promotional messages. 

  1. Multiple payment options

Food delivery apps have multiple payment options, such as cards, cash on delivery, UPI, net banking, e-wallets, etc. 

  1. Drone-food delivery

Drone food delivery is gaining popularity. The first successful drone food delivery was done by Domino’s Pizza in New Zealand in 2016. In India, Zomato has also tested drone food delivery. Drone food delivery may be the future of logistics. 

HathMe food delivery platform also has an application that will take your food business online and help you grow

The HathMe food delivery app is an innovative app that makes ordering food online easy and extremely affordable. The food delivery app offers features like real-time order tracking, multiple payment options, feedback options, multiple restaurants to order from, cheap orders, on time delivery, and many more. 

HathMe is one of the most unique food delivery applications, as it charges zero registration fees, has low commission rates, provides a platform for merchants to grow, and releases their payments quickly. 

HathMe also offers chances of employment as it recruits delivery agents for food delivery. The platform allows them to work at their convenience. They can work as part-timers or full-timers, as well as strictly on weekends. They can also join HathMe delivery fleet for a second source of income. 

In conclusion, we can say that food delivery apps are immensely helpful for food delivery platforms and restaurants. The apps help accumulate customers and keep them as their loyal customers as they become habituated to using the app for ordering food online. 

Convenience is always an important factor; hence, the convenience of online home delivery of food, combined with the convenience of ordering apps, will always be a hit. 

Download the HathMe food delivery app and enjoy the convenience of online food ordering. 


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